Many residents of Rockaway Beach, NY continue to feel the aftermath of Superstorm Sandy. As part of a partnership with Metro World Child, a local mobile distribution unit, Toyota has committed to share its time and expertise to help Sandy disaster victims. Toyota’s aim is to improve the food pantry’s operations, and reduce wait times for clients.
This is a great example of corporate philanthropy because the project capitalizes on Toyota’s resources (expertise, reach, funds) to help solve community problems at the grassroots level. Additionally, for every view that this video gets, Toyota will donate one meal – up to one million – to a family in need.
Learn more at MealsPerHour.com.
(Source: https://www.youtube.com/)